K-Swiss presents "The Board
For some time now, K-Swiss has been making a name for itself with its in-house "The Board" campaign, in which K-Swiss is trying to recruit 100 young people to work together on the relaunch of the brand.I personally think the campaign is really cool and really successful, especially when you look at who else is involved.Designing sneakers together with celebrities like Jeff Staple is and remains a big dream for many of us. Rarely does a "normal person" like us have the chance to be actively involved in the process, development and marketing of products and ideas that we have created ourselves. I find it really super interesting and would be delighted to be one of the glorious 100 people who are given this opportunity. you can find more information directly here at K-Swiss: https://board.kswiss.com https://www.youtube.com/watch?v=e1ZHkBNkIbE
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