Sneaker Lexicon


  • Der Nike Swoosh in rot und der "Just Do it" Schriftzug darunter

Share with friends

The name Nike is derived from the ancient Greek word "νίκη" níkē [níːkɛː], meaning 'victory', or Nike, the Greek goddess of victory. The brand was founded in 1964 as Blue Ribbon Sports and renamed Nike in 1971. The company is based in Beaverton in the US state of Oregon. Nike has been the world's leading supplier of sporting goods since 1989. In mid-2018, it had a market capitalization of 110.3 billion US dollars, making it one of the 100 most valuable companies in the world.

The famous Nike swoosh symbolizes speed and movement through its dynamism. It is also reminiscent of the wings of the goddess Nike. The designer Carolyn Davidson was paid a total of 35 dollars for her work on the logo, which is equivalent to just over 200 dollars today.

The brand is known for many popular shoe models such as the Air Max, Air Force 1 and the Air Jordan 1 and equips various top athletes with its products.

You want more information on fashion and sneakers in the future? Then we advise you to download our free app to stay up to date in the future. You can also check out our social media channels and give us a follow! If you have any questions or comments, you can simply write to us!

  • Der Nike Swoosh in Schwarz auf weißem Hintergrund
  • Viele Air Max Modelle auf einem Bild
  • Viele Air Max Modelle auf einem Bild, es ist grau und darauf ist ein großer roter Swoosh zu sehen
  • Ein Sixers Basketballspieler in Nike Sneakern
  • Eine Nike Werbung
  • Michael Jordan auf einem Nike Werbeplakat
  • Forrest Gump mit dem Nike Cortez
  • Ein Nike Zeitstreifen, der die Entwicklung des Logos zeigt.
  • Die Geschichte des Nike Logos

Share with friends

See all