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Asics was founded in Japan in 1949 and is best known for running shoes. The name of the brand is an acronym composed of the Latin phrase “anima sana in corpore sano”. In German, this means “healthy soul in a healthy body” and describes the philosophy of Asics. Before the sporting goods manufacturer appeared under the name, the company called itself Onitsuka Tiger. The Gel-Lyte III and Gel-Lyte V are the brand's most popular styles; Numerous collaborations with Ronnie Fieg, Atmos, etc. have already been made on them.
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