adidas PureBOOST 2017 - first look

Everyone should be aware by now of how important Boost technology has become in the sneaker scene over the past year. The adidas PureBOOST first appeared in 2014 and was the first point of contact with the Boost material for many. We even go one step further and claim that the silhouette paved the way for the successful development of the NMD and the Ultra Boost. Now that various versions of the PureBOOST silhouette have been released, such as the Y3 variants, the Uncaged or the PureBOOST Raw, adidas is going back to its roots. Less is more. The guys from Herzogenaurach are trying to appeal to customers from the performance rather than the lifestyle sector. The features of the new PureBOOST are designed to offer optimum comfort and a particularly high level of agility for urban runners!Current PureBOOST models can be found hereMaterial-wise, the Boost sole is adorned with a knitted fabric that already features the three stripes. The fabric should adapt better to the runner than before and offer the best possible support during performance. A dynamic system has been built into the sole area of the silhouette, which increases the individual fit. Things get really crazy with the shoe's new lacing system. Here, adidas has come up with a nylon system, which you can see in the following video:https://www.youtube.com/watch?time_continue=1&v=be7hJ1afdRwIch was already a fan of the silhouette in 2014. The Pure Boost is probably also one of the most comfortable pairs of shoes I have in my wardrobe. Especially for people with wide feet, the PureBOOST is a great alternative! I will certainly try to get the new PureBOOST, just to see if the new version is as comfortable as the old one from 2014, but unfortunately we don't have any exact details about the release in Europe at the moment. However, we will inform you as soon as we have new information on this.