Have you always wanted to know what adidas actually means? We are happy to help, because here in our exclusive sneaker lexicon we explain almost all terms of the sneaker scene. And if you can't find a term or something is unclear, please send us a message and we will help you immediately! Would you also like to help us to complete or improve the lexicon? Then let us know what topic you would like to write about!
adidas is a sports and lifestyle brand from the Bavarian town of Herzogenaurach. The brand with the 3 stripes was founded in 1949 by the Dassler brothers Adolf and Rudolf, who later fell out. In the course of this, Rudolf founded Puma, which has always been considered a competitor. adidas is responsible for a lot of classics like the Superstar, the Stan Smith and the EQT support and recently entered into a partnership with Beyonce and Ivy Park. Not only here did the 3-Stripes have a good hand. The committed Kanye West in 2015, immediately after ending his collaboration with Nike and has since launched numerous successful styles under YEEZY.
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