Leeeeeew WHAT'S UP? I hope you all had a nice weekend and are relaxed and rested.
We already teased it during the week and at 12:00 p.m. the time has come. Our new Dead Stuff “Chicago” Shirt is released and I'm super happy with the result.
My colleague Holger implemented the design completely according to my ideas and within a day we had already produced the first samples on our blanks. That was a damn good job from us, but we're now a really well-rehearsed team.
I think it's clear where the inspiration for the shirt comes from. The Nike SB Dunk “Chicago” was on everyone's lips this week and of course the release had an impact on us too.
We used our heavyweight oversized shirt again as a basis, which you already know from the WASH YOUR HANDS shirt or the ACID shirt from last year. We did that very consciously to reinforce the vintage look of the shirt. Please keep in mind that this shirt runs very large and some people – who are maybe not so wide – can go down a size.
If you want a “slightly more” vintage look, here's a little tip: put the shirt in washing powder and you'll get the “dyed look” of worn shirts, like the ones you see at the Flea Markets in Los Angeles gets. I've tried a few things myself in the past and made a lot of experiments with our shirts. Our prints are super durable, so you don't have to worry about that.
The release of the “Chicago” Heavyweight Oversized Shirt will take place – as already written above – at 12:00 sharp. The shirt is priced at 49 euros and we include a free lighter from our range with every order.
We hope that you will like this shirt again. Thank you for your support – as always!
PS: Of course, the shirt also goes with all other black, white and red colourways from the Jordan brand…just saying! 😀